Meta Platforms shares have climbed above $740 amid strong momentum from the recent Muse Wonder AI model launch, which has driven rapid user adoption and retention metrics exceeding early ChatGPT benchmarks. Traders are pricing in continued advertising revenue growth—TTM revenue reached $228 billion with 28% year-over-year gains—while monitoring elevated AI infrastructure spending ahead of the October 28 earnings release. Analyst consensus targets cluster near $800 with a strong-buy rating, reflecting optimism on monetization potential despite capex guidance in the $130–145 billion range for 2026. The stock trades at roughly 27 times trailing earnings, below its September peak near $780, leaving room for volatility around quarterly results and broader tech sentiment.